Reduce CO2 And Build Your Brand Reputation With Vehicle Tracking

Why businesses should be measuring CO2 and how you can do it using Vehicle Tracking.

With the majority of consumers saying they are more likely to buy from brands with a low carbon footprint, here is what your company can be doing with Navman Wireless technology to make sure you stay competitive.

As a business tool, vehicle tracking can help you reduce costs, increase efficiency and improve productivity. As an environmental tool, vehicle tracking can help you reduce your carbon emissions through improved route management and by changing driver behaviour.

"This is the added value of vehicle tracking. It's a 'green' brand delivery mechanism, helping you to improve your brand's reputation by clearly communicating your achievements in accurately measuring and lowering your carbon footprints and disclosing the results."

Vehicle tracking can help route planning and cut driver fuel usage in a number of ways. Firstly, the GPS technology allows you to plan your route effectively. By taking the shortest possible route, less fuel is used. Our vehicle tracking system will also alert you to potential traffic delays. By allowing the driver to avoid the problem, fuel is not wasted while the vehicle is stuck in traffic.

In addition to route planning, you can use our real-time vehicle tracking system to track your mobile workforce on the road enabling efficient vehicle management and providing detailed reporting on individual driving styles for each driver.

"This would enable your company to manage its fleet and drivers better by helping them to comply with your environmental and duty of care policy."

You can also configure the system to match your own business objectives and thereby make operational efficiencies and reduce CO2 emissions. This enables monitoring of driver behaviour and gives detailed information, including maximum speed over a given period, harsh or dangerous acceleration, heavy braking and time spent at dangerous speeds. The information can then be used to identify areas where driver training is necessary and allow regular and on-going coaching of drivers.

Take the next steps to get the green edge.